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NSSEA Ed Toy & Gift Showcase

The NSSEA Ed Toy & Gift Showcase is taking place in Cincinnati, Ohio in just a few weeks: Monday, May 21 - Tuesday, May 22. Come to the Hyatt Regency Cincinnati and see top selling toys and gifts that will boost your 4th quarter sales and increase profits. See for yourself the wide variety of products from these specialty toy manufacturers:

Action Products International, Inc. * ALEX * Babalu, Inc. * Beka, Inc. * Bill & Bud, Inc. Toys * Brain Noodles * Brand New World * Briarpatch, Inc. * Caboodle! Toys LLC * Carson-Dellosa Publishing * Child’s Play * Clifton/Kulics Toy & Gift * Conceptual Math Media, Inc. * Craftmasters/Newsworks!® * George F. Cram * Creative Catalog Concepts/Toy Collection Catalog * Creative Therapy * The Credit Collective, LLC * Darda, a division of Walthers, Inc. * * EdPlay Magazine, div. of Fahy-Williams Publishing, Inc. * Educators Resource * EduShape, Ltd. * Flagship Carpets * Folkmanis, Inc. * Frank Schaffer Publications * Gallopade International * GeeGuides, LLC * The Good Toy Group * Grover Musical Products * HL Games USA, Ltd. * Hohner, Inc. * Hotaling Imports, Inc. * Houghton Mifflin Co. * Hygloss Products, Inc. * Infinitoy * JAX Ltd. Inc. * Kidkraft * Kindermusik International * King-Max Products * Kumon Publishing North America * Legendary Games * Lockmade LLC/Konstruk-Tubes * Mar Ban Industries * Math Matters * McWiz * Melissa & Doug® * MindWare * Molly Magee *Note Logic * OPMA * Out of the Box Publishing, Inc. * Outset Media Games * PlaSmart Inc. * Play Odyssey Inc. * Play Smart * Poppo Brands LLC * Rainbow Products * L. M. Rdeux Innovations, Inc. * Rhythm Band Instruments, Inc. * Rokenbok Toy Company * Roylco, Inc. * Safari, Ltd. * Scholastic Teaching Resources and Teacher’s Friend * Schylling Toys * School Zone * Smethport Toys/Lauri Toys * Talicor, Inc. * Thames & Kosmos * ThinkFun, Inc. * Time for Manners * Ttalf Corporation * Wildlife Education, Ltd. * Xeko

You will want to attend the NSSEA Ed Toy & Gift Showcase not only to see the fabulous products, but also to learn how to sell toys and how position your store as a destination for parents and grandparents. Here’s what is in store on the education front:

Monday, May 21, 8:30 - 9:45 a.m.

Tapping into the Parent Market: Open Your Store to Play and Learning©

Stevanne “Dr. Toy” Auerbach Ph.D.

Come to this session to review the many benefits of play for children and adults and to discuss various types of products offered at the Showcase and how to select the top selling items that best fit your customers. Dr. Toy will cover approaches to finding products and arranging products for maximum accessibility and benefit. The program will include tips on selecting the kinds of products that will increase sales while expanding play and learning. We will discuss various types of toys, games, and other products to expand current inventory and benefit customers from babies to older children and adults. You will gain perspectives on product selection and how to expand play experiences in your store.

Monday, May 21, 10:00 - 11:15 a.m.

Moving Beyond BTS — Making the Most of Your 4th Quarter Sales

Moderator/Panelist: Todd Merryfield, The Learning Shop. Panelists: Mary Ann Everett, Toy Collection Catalog; and Idanna Smith, The Good Toy Group

Educational stores looking to expand their selling season as well as their customer base have an opportunity with specialty toys. Join these leading experts as they present ideas on how an educational store can move into specialty toys and transition into the fall buying season. To increase your share of the toy and gift market, you may just need to take the next step. Learn how to select quality playthings just as you provide teachers with quality educational materials. With a focus on buying products specifically for parents and shifting your marketing efforts to entice new buying patterns, you can increase your sales and introduce new customers to your store.

Tuesday, May 22, 7:45 - 9:00 a.m.

Retail Roundtable: What’s Working in the Ed Toy & Gift Market

Join your fellow retailers to share ideas to increase your 4th quarter sales. Find out what is working in stores like yours to drive traffic, increase profits, and grow your holiday sales.

Tentative table topics:

Call (800) 395-5550 if you have questions.

Home Copyright 1995 - 2008 Stevanne Auerbach, Ph.D. San Francisco, CA
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